This year, Ali on the Boulevard will be participating in Downtown South Bend’s Trick or Treating event! So stop by and grab some candy for the kiddos, and a treat for yourself as well! We’ve got all the Fall fashion that you’re looking for. And of course we also have a beautiful selection of handmade, unique jewelry, designed by Ali herself! Come check it out!
Come shop with us after hours as we keep the store open until 8pm in honor of 1st Friday, and enter for your chance to win a Fragrance Basket full of $100 worth of candles, scent difusers, car vent clips, and more!
For every $25 you spend, you get to enter your name in the drawing. There will be one winner on Friday and one winner on Saturday! So come shop for your new favorite Fall look and grow your chances at our fun prize! And it’s that time of year again, our Frasier Fir scent line is finally in and fully stocked. So come grab the candles you know you love!
Come check out our fun filled fashion show at Papa Vinos this September. We just had so much fun back in April that we decided we could not wait a whole year to do another one. There were will be goodie bags for the first 75 guests that you will NOT want to miss out on. You have two chances to join in on the excitement: Tuesday September 24th and Wednesday September 25th; times and more details to come! So come enjoy an evening full of delicious food, gorgeous outfits, and good vibes!
While it’s always sad to say goodbye to Summer, we here at Ali on the Boulevard like to take every opportunity to celebrate! So come celebrate the end of the Season with our End of Summer SALE! The entire SALES RACK is 50% off, and we just added some super cute goodies in all sizes.
There are even select shoes that are on SALE, so come try on some adorable styles before the weekend is up. ALSO, all flip-flops are only $10. So save now, and start next summer off in style.
Our custom t-shirt designs have been so popular that we’ve decided to take it one step further! Join us on Thursday, August 22nd after the store closes for our first ever custom t-shirt event. We have our current fan favorites - Boss Babe, South Bend, and Hustle & Heart - to choose from, and we are introducing several brand new designs including Bee Humble, Game Day, and more!
Not only do you get to pick your favorite design, but you also get to pick your favorite style of shirt to put it on, as well as the colors. There is an additional fee for any print color other than the default
So RSVP by direct messaging us on Face Book or Instagram, or call or text us at 574-274-3110.
Stop by our Art Beat booth this Saturday and shop the exclusive collection Ali created just for the event! Ali will be there herself to help you pick out a piece as unique and as beautiful as you are. It’s only the greatest event of the year (in our humble opinion).
In addition to Ali’s jewelry, our booth will also feature some of our custom t-shirt designs that are exclusive to Ali on the Boulevard. We have so many gorgeous things to show you, so don’t miss out!
Share the event with your friends here.
Come shop with us after hours as we keep the store open until 8pm in honor of 1st Friday. Celebrate the coming of the new school year with some fresh new looks. And for every $50 you spend, you’ll get $10 Ali cash for your next visit! There is no limit, and this deal is lasting through the weekend.
Stop by the store and shop our Yard Sale. Fun styles at a Great price, and a wonderful variety of items you might not find anywhere else.
Everything for sale has been well taken care of and is in great shape. Clothing and accessories will be available in various sizes; but since this is a Yard Sale, there’s only one of everything! So be sure to get here early so you can have first pick of all these amazing finds!
Ali’s Birthday is here! Come help us celebrate the best way we know how and enjoy 30% OFF the whole store (excluding Ali Jewelry). This sale applies both in store and online, so take advantage of all the great deals and find that perfect something (or somethings) guilt free!
Gear up for wedding season her at Ali on the Boulevard with the perfect new dress, or freshen up your living room with a pretty candle that smells even better than it looks. And be sure to check out our Sales Rack, where everything is an additional 30% OFF the original sale price! Don’t forget, we sell shoes, sunglasses, and accessories of all kinds! And we have a nice selection of non-Ali Jewelry that is included in the sale.
So stop on in and see us! Or click over to our online inventory and discover just how easy it is to Shop Ali Online!
This week is Kids’ Night Out! So come shop with us after hours as we keep the store open until 8pm in honor of 1st Friday and enjoy a 15% discount off of all children and baby merchandise. We’ve got the cutest little outfits for your baby, and toys and accessories too for both little boys and girls.
There’s no baby without daddy! And Father’s Day is coming up, so come get a cute card from the kiddos and maybe you’ll find a fun gift that he’ll love. We’ve got some funny Dad socks and a few thoughtful mementos that are sure to make him smile.
But you can’t forget about mom! Your perfect summer wardrobe is here in store waiting for you to come discover it! Anything you might need to look and feel great in the warmer weather, head to toe, we’ve got you covered. And even if all you need is a nice new scent to freshen up your home, we’ve got our three best selling candles fully stocked in a fun variety of styles.
Come on over and pick up the perfect gift for Mom! We have everything you might need to get the mom in your life something special.
And just to make this wonderful holiday just a little bit sweeter, we are offering a Mother’s Day Deal from May 10th-11th: Spend $75 and get a FREE GIFT!
So let us help you find something great that will make her smile! Happy Mother’s Day!!
Come shop with us after hours as we keep the store open until 8pm in honor of 1st Friday. Come find all you need to enjoy the warm weather in both comfort and style, and earn a gift with a $50 purchase. We have all the beautiful looks you’ll need as Summer approaches, so come have some fun with us here on the Boulevard.
Do you love Ali Jewelry? Do you have a beautiful necklace in mind that you’ve been wishing she will create? Then come join us after hours this Thursday April 25th from 6-7:30pm for our brand new Custom Jewelry Making Event.
Choose from one of three style options: Lariat, Birthstone, or Gemstone with a Charm. Then customize your necklace however you want! Pick the chain color and length, choose your favorite gem/charm, then let Ali do her magic. Then voila! Your favorite new necklace is here!
If you RSVP - either in the store or over the phone - you will receive a free gift! So give us a call at (574)274-3110 or stop on in and visit us at 722 E. Jefferson Blvd here in South Bend
Come shop with us after hours as we keep the store open until 8pm in honor of 1st Friday. Check out our new line of flip-flops and our fun, flirty new dresses and tanks, all perfect for the lovely Spring weather. We even have a new line of colorful lip-glosses to top any cute look you find.
Best part of it all, if you spend $25 you get to take any pair of sunglasses in the store home with you for FREE.
Join us at Papa Vino’s for HALF-PRICE WINE (glasses, flights and bottles)
Choose from one of TWO evenings—March 26th and March 27th—Models start the show at 6pm.
The first 75 women through the door receive a SWAG BAG, with a $5 recommended donation to benefit St. Margaret's House.
There is no admission fee, but reservations are required because both nights will book quickly. Call Papa Vino’s at 574.271.1692 to reserve your table.
Spend the day on Saturday, March 23rd visiting eight fabulous & unique boutiques from Downtown South Bend to Granger
We have a few options for you!
VIP tickets: $25 Get your tickets HERE
Sit back, relax, and shop! Enjoy wine, snacks, & fun facts about each of the eight fantastic boutiques on your journey through Michiana aboard a comfortable trolley ride via Tonnie’s Trolley. A Boutique Hop Hostess will keep you on schedule and informed along the way while you enjoy a one-of-a-kind Swag Bag filled with special gifts from each of the eight shops (valued over $50)!
10 am – 3 pm
Park at Inspire Me in Downtown South Bend at 10 am and pick up your Boutique Hop event lanyard while you shop. The Trolley will leave Inspire Me at 10:30 and work its way to Granger. When you are finished visiting all eight boutiques the Trolley will drive you back to its starting location.
10 am – 3 pm
Park at Judee’s in Granger at 10 am and pick up your Boutique Hop event lanyard while you shop. The Trolley will leave Judee’s at 10:30 and work its way to Downtown South Bend. When you are finished visiting all eight boutiques the Trolley will drive you back to its starting location.
3 pm – 8 pm
Park at Inspire Me in Downtown South Bend at 3 pm and pick up your Boutique Hop event lanyard while you shop. The Trolley will leave Inspire Me at 3:30 and work its way to Granger. When you are finished visiting all eight boutiques the Trolley will drive you back to its starting location.
3 pm – 8 pm
Park at Judee’s in Granger at 3 pm and pick up your Boutique Hop event lanyard while you shop. The Trolley will leave Judee’s at 3:30 and work its way to Downtown South Bend. When you are finished visiting all eight boutiques the Trolley will drive you back to its starting location.
Go Your Own Way
You and your girlfriends' shop ‘til you drop as you visit each boutique by way of your own transportation anytime between 10 am and 8 pm on Saturday, March 23rd! Pick up your Hop Stop Card at any of the participating Boutiques and visit all of the boutiques throughout the day (don’t forget to have your Hop Stop Card stamped/punched!). Present your fully-punched card at the last boutique you visit to receive an envelope filled with exclusive coupon offers from each awesome boutique!
Join us after hours... Be the first to shop our spring collection.
We'll help you find just the right pieces that were made for you!
Great Fit, awesome quality and friendly advice.
6-8pm RSVP by text or call to 574-274-3110 and receive a free gift. RSVP strongly encouraged & greatly appreciated :)
Join us for all the fun! We are showing how to style the looks of the season, how to wear scarves in tons of different ways, and add a fresh look to your accessories. It's going to be so good! Make sure to bring a friend and get your ticket today.
All proceeds go to our friends at Pet Refuge!!
Our special Boutique Hop Trolley will be hosted for a fabulously fun evening! Once you've gone to all five shops, you'll receive a fantastic goodie bag filled with savings and treats!
You'll find lots of great gifts in all five boutiques!
What is a Boutique Hop?
Grab your girlfriends and take a ride on the Holiday Boutique Hop DTSB Trolley to experience five fantastic boutiques with sips & snacks, plus a fabulous goodie bag for the first 100 shoppers to visit all five shops!!
And after the Hop...Join us for an after party at
This is a free event. No tickets required.